How do you use Balmsense?

Many people automatically call everything you put on your face a cream. That makes sense, as the word is deeply ingrained in our system. Yet, a balm is something fundamentally different.

Just read the label of your day cream. “Aqua” is almost always the first ingredient. And what comes first is what is present in the largest quantity.

That is not a minor detail. It determines how a product works, how it feels, how it must be preserved, and what your skin does or does not gain from it.